CLIENT

McCafé Canada

PITCH

When the festive season is coming, the snow is in the streets, you crave for…a warm good coffee!

Every year, McCafé launches a new design for this season. It’s the time where hot and cold drinks disguise themselves for some months. Creativity and fun ideas are open to surprise the customer and have the feeling that the happiness of those festive vibes are everywhere!

 

After much researches, I created two options with illustrations. The first one shows the small elves – busy with Christmas preparations and the second option is about the snow/winter activities that you can do when it’s started snowing outside.

ROLE

Packging conception

TYPE OF PROJECT

Packaging

Illustration

YEAR

2021