PITCH

Since McDelivery arrived in Canada in 2017, McDonald’s has been satisfying cravings and delivering a little bubble of happiness to Canadians whenever, and wherever they are. 

As McDelivery becomes more and more accessible and loved by their customers, so they decided to leverage their low-budget yellow door to a new one. 

The challenge was to find THE right yellow door in the streets of Toronto. We found it east side! Then the photoshoot has been organized for the door and the paper bag. A quick turn to the production side which retouched both and the door was ready to use for many assets I developed: TSA, billboard, Kinglong, hero-image for digital, banners etc. Such a golden project!

The iconic door came in many other versions depending on the contexts like seasons, weather, moments in the year.